That Makes An
Impact
OUR PHILOSOPHY
Congressional franking shouldn’t be a one-way communication. Each dollar spent is an opportunity to engage in a conversation with constituents and collect additional information on their preferences to refine how you share information with them in the future. We’ll work closely with your office to ensure you capture data that allows you to re-target constituents on the issues they care about most.
There is no one-size-fits-all franking plan. Together, we can identify the custom audiences, messages, and strategies that make the most sense for your district to develop a unique, comprehensive plan.
We're Modernizing Franking So You Make An Impact
A data-backed strategy that’s so much more than glossy mailers and boring PSAs!
Constituent Modeling
Modeling is done based on your constituent data, consumer data files, & other publicly available information to identify a target audience of constituents you want to reach. Optionally, you can add polling to enhance your outreach.
Digital Survey Targeting
We target these constituents via ads and text messaging with surveys and other interactive prompts to identify the issues they care about most.
Communications Based On Their Preferences
You talk to your constituents based on their issue preferences via ads, text messaging, mail, and more.
Innovative Strategies Backed By Proven Methods
Led by a former Capitol Hill Chief of Staff who has developed branding and built budgets in swing districts, we know that you’re busy and that each MRA dollar spent on franking is one less dollar to spend on staff.
That’s why we prioritize equipping your office with innovative strategies backed by proven methods to increase your impact for less money. We’ll show you the franking budget we used on Capitol Hill when we had no financial incentive to sell a product and work with your team to build an actual strategy that best utilizes your available budget based on our decade of Congressional office budgeting and communications experience.
Conversation Starters
Let's work together to build a comprehensive plan. Here's just some of what we can do for you:
Contact Us
We’d love the opportunity to discuss your next project: